Entourage Kick It - NYC Recap
Sneaker Pimps x "Mayor"
Brooklyn, New York
On Thursday, May 28th, we teamed up with the King of all Sneaker Kings "Mayor" to produce a sneaker exhibit entitled "Kick It" to help promote the Entourage Movie that releases Wednesday, June 3rd. We displayed a solid offering of 20 rare and unique footwear pieces including 3 Entourage exclusives. With the Roc-N-Sole sneaker boutique as our backdrop & footprint, we aligned the promotion of the Entourage Movie and its fictional characters; specifically "Turtle", with the ever growing sneaker community and culture fusing the two to create a solid situation along with complimentary cocktails from D'usse and sounds from XM Radio talent DJ Suss One. Below outlines the program in detail.
NY Yankee Air Force 1 (1 of 1)
Paris Force 1 (1 of 1)
Amsterdam Air Max 1
Clot Air Max 1
Playstation Hybrid 360 (1 of 24)
Playstation Trainer (1 of 24)
Playstation Air Force 1
Red October Air Yeezy
Entourage Air Force 1
Entourage x Mayor Edition (1 of 1)
Entourage x Directors Edition
Oregon Duck Jordan Retro III
Undefeated Jordan Retro IV
Motorsport Jordan Retro V (1 of 23)
Serato Pack Air Force 1
LeBronold Palmer (Reverse) (1 of 60)
LeBron Low Championship Pack
Consumer Engagement & Interaction
Event patrons came out in full force with an array of dynamic, exclusive footwear to compliment their feet. Some kept it casual and clean, and others kept it rare and unseen.
Selfie Stick Snapshots
With the popularity of the #selfie growing by the minute, this interactive component was a crowd pleaser.
Numerous patrons replaced their hats with the Entourage exclusives during the event. The individuals below continues to promote beyond...